< 1 min read Download our guide Localising Creative For The Japanese Market 2020 to better understand the Japanese mobile gaming landscape, and to learn how to culturally contextualise your ad creatives for effective performance.
Category: Industry Insights
How to Do Chinese New Year Campaigns Right
4 Min Read The Chinese New Year (or Lunar New Year) festivities run from 25 January to 8 February 2020. It’s the biggest celebration […]
Festive design trends 2019
2 Min Read Ideas to help you create ads that stand out from the crowd this festive season.
Are you DTC? An in-depth look at e-commerce’s biggest paradigm shift: Direct-to-Consumer
6 Min Read Going direct-to-consumer may seem impossible, but it’s not. Here’s everything you need to know about the industry and how to scale without shooting yourself in the foot.
The 6 Deadly Sins of e-Commerce Advertising
5 Min Read Advertising in a rapidly expanding industry can be a daunting task for e-commerce businesses. You would not want to commit these six deadly sins of e-commerce advertising.
Essential Tools for Surviving the Black Friday e-Commerce Onslaught
4 Min Read Do you have what it takes to survive the Black Friday e-commerce onslaught? If not, this guide aims to remedy that.
Agency vs. In-House vs. Creadits – Advantages and Disadvantages
4 Min Read Should you engage an ad agency or hire in-house creatives? Why not get the best of both?
Do People Spend More Money on Father’s Day or Mother’s Day?
4 Min Read Every year, there is a battle between Mother’s Day and Father’s Day on which day consumers will spend the most […]
Are there New Opportunities for Video Marketing in 2019?
4 Min Read As the Internet becomes an increasingly visual medium, video marketing is seeing a surge in popularity. Consumers who want to make informed […]
