Category: Tips & Tricks

3 Min Read The indie developer’s guide to surviving the war for attention in the mobile gaming arena.

7 Min Read Opportunity is growing in the mobile arena, but together with it, so does competition for users’ attention. How do you cut through all the noise?

< 1 min read Advertising is a numbers game. If you’re not A/B testing, you’re missing out on valuable insights into how well your ads are doing. Follow these tips to get the most out of your A/B testing.

5 Min Read Have your app install numbers started to stall? You may want to try out these six unconventional methods to improve your user acquisition and retention.

5 Min Read Our connected, digital world moves fast, and most people are used to having the information they need or the content […]

7 Min Read Google App campaigns (previously Universal App Campaigns or UACs) were first introduced in 2015 and have since become the go-to for app […]

4 Min Read Knowing how to market your mobile app is essential in order to stand out from the crowd and build your customer base. […]

5 Min Read Facebook advertising is undoubtedly a popular and powerful way to promote a business. The social platform now has more than 2 […]

4 Min Read Pinterest may not get as much hype from digital marketers as other social media platforms, but the statistics are undeniably compelling: […]